No, I have never been an affiliate myself, but I know a few people who happily took the jump into another side of the business. Have you ever been an affiliate yourself? The daily tasks differ, but in the end it comes down to the same goal: to grow the business.
Another important factor in both roles is to help partners to drive their and our business' profitability.
How does working with a provider compare to working with an affiliate program?īoth roles involve working closely with people, establishing and maintaining partnerships. Previously, you've worked with NetEnt and Microgaming as an account manager. At the moment, I am setting up an office in Malta and am involved in the recruitment process, which makes my day very diverse and anything but monotonous. What have been some of your biggest challenges so far?Īs a new starter in the company, the challenge is to get up to date with the internal systems and processes and at the same time be there for our affiliates. You joined Lapalingo as head of affiliation in July. (This interview was originally published in the November 2017 issue of the GPWA Times Magazine.)